Packaging Branding Motion
Client: MPM
2025

Beesy places itself in the renowned MPM lineup as a locally sourced honey-based soap that is combined with Quebec’s native flora and herbs. This natural soap prioritizes eco-conscious habits and sustainable craftsmanship, using responsibly harvested ingredients and minimal, recyclable packaging to reduce environmental impact. Gentle on the skin yet rich in nourishing properties.

We love our beesy bees
For your beesy bodies
Let's get beesy!
3 beesy soap packaging stacked, chamomile, lavender and mint

The outside box colour represents the scent and main ingredient of the soap. Opening the box reveals an eye-catching yellow that is a subtle yet effective element that gives the packaging a refined feel.

Unpackaging beesy soap
Beesy instagram story promotion on mobile
Beesy packaging in bubble bath, with goofy rubber ducky.